The advent of advanced technologies has seen a horde of businesses foraying into the World Wide Web. Online businesses are now deeming it important to know the basics about RSS feeds. The various aspects enveloping RSS feeds like how to add RSS feeds, RSS feed search etc have now suddenly become very vital. Irrespective of the type of online business one is into, RSS feeds should be used as a powerful tool to significantly increase your business. RSS is a web 2.0 service which is a great way to get updates in your email app. The potential of social networking has made RSS service gigantic.
RSS stands for Really Simple Syndication. The name is very appropriate as it permits a webmaster to syndicate his/her website information across the web. It was originally developed to let news service to syndicate their content by flaunting links, article summaries and headlines to other sites. News aggregators are dedicated software which makes RSS feeds possible. It has been there for years but it grabbed eye balls recently.
RSS feeds benefit SEO services in a variety of ways. With introduction of newer technologies RSS feeds have also evolved a lot. Now a day search engines are equipped with unique feed index which crawls website with indexed atoms. A webmaster can easily export all information posted on his/her website on feeds and obtain genuine rewards. RSS feeds can increase popularity of a website by revealing contents; it is also a great way to obtain back links. Thus RSS feeds definitely help in rushing traffic to websites. Once your RSS feed is on the web it is categorized and grouped together; this trait is liked by search engines. The categorization and grouping makes sense to the search engines and adds value to your website’s relevance in the particular category area.
Marketing RSS feeds properly is a very imperative step. While creating RSS feeds, one thing should always remain in mind; the title should contain optimal search keywords. The more number of keywords in a RSS feed title, the likelihood of that feed coming up increases when specific search strings are entered. This does not means that every keyword should be stashed forcefully into the title as it will render a irrelevant look to the RSS feed. Descriptors are also a huge crowd attractor. Keeping a descriptor precise, to the point yet interesting will urge people to click on the links. Since the RSS feeds are searched by themes; while submitting RSS feeds one should group the RSS feeds into the appropriate theme. This act is sure to make your feed appear when similar themes are searched.
There are a large number of sites which will help one to submit his/ her RSS feed and get free exposure over the web. Feedage and Feedburner are two of the most efficient ones out there in the web. RSS feeds act like instant messengers when you want messages about your products or services to reach your potential customers instantly. That means whenever you launch new products or service your customers will be able to know about them. Web users have a tendency to keep regular track of the events and contents they like. Thus RSS feeds can definitely help websites gain popularity.
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